BRL-101 Overview of Retailing in English Solved Assignment 2024-2025

BRL-101 Overview of Retailing Solved Assignment 2024-2025

TUTOR MARKED ASSIGNMENT (TMA)
Course Code : BRL–101
Course Title : Overview of Retailing
Assignment Code : BRL–101/TMA/2024-25
Coverage : All Blocks
Maximum Marks: 100

(A) Short Type Questions
1. What is retailing? Briefly explain the factors influencing the
growth of retail in context of organised Indian retail market.
(10)
2. What do you understand by psychological factors. Differentiate
between psychological factors and personal factors?
(10)
3. How do you distinguish modern retail formats from traditional
formats? Explain with examples.
(10)
4. a) Explain the key concepts in retail atmospherics.
b) Briefly explain retail performance measures?
(5+5)
5. What do you mean by merchandise management? Explain the
constraining factors that should be considered by the retailer as
the consumer needs change with examples.
(10)
6. What do you understand by implication of GST? Discuss the
benefits of GST on retail sector with suitable examples?
(10)
7. Discuss the technological trends in retailing. State the
precautions to be taken while handling technology in Retailing.
(10)
(B) Essay Type Questions
8. a) Briefly explain the types of franchising. What are the ways
by which franchisor ensures uniformity across franchisee
chain?
b) What is E- Tailing? How do SEO and SEM help E- tailers to
do more than just providing pleasing websites.
(8+7)
9. a) Explain the meaning of service retailing. Discuss about the
popular forms of retail employment?
b) Explain how the employment opportunities are booming up
in organized retail?

BRL101, BRL 101, BRL-101