BPCG-174 PSYCHOLOGY AND MEDIA in English Solved Question Paper December 2021
PSYCHOLOGY AND MEDIA
Course Code: BPCG-174
|Title Name||BPCG-174 Solved Question Paper December 2021|
|Service Type||Solved Question Paper (Soft copy/PDF)|
|Product||Solved Question Paper (IGNOU)|
BPCG-174 : PSYCHOLOGY AND MEDIA
Time : 3 hours Maximum Marks : 100
Note : (i) Answer any five questions, selecting at least
two from each section.
(ii) All questions carry equal marks.
(iii) Answer each question in about 400 words..
1. Define the concept of media. Describe the
different types of media. 6+14
2. Discuss the various stereotypes in media
3. What are the goals of advertising ? Explain about
the different stakeholders who are involved in
creating an advertisement. 8+12
4. Explain the concept of parasocial relationship.
Discuss the defining characteristics of parasocial
5. Discuss various research methods used in media
6. Examine the various initiatives and schemes for
online/virtual learning in India. 20
7. Explain the media’s role in health
8. Write short notes on the following in about
200 words each : 10+10
(a) Gatekeeping Hypothesis
(b) Agenda-Setting Theory and Cultivation